Hublot, Italia Independent Sign Licensing Agreement


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MILAN — Hublot and Italia Independent have signed a licensing agreement for the production of an eyewear line under the Swiss watch maker’s brand. The first collection will debut in September. “This licensing agreement is extremely important to us because it highlights our ability to attract brands of excellence and strengthens the process of relaunching Italia Independent, allowing us to enter a premium eyewear segment with Hublot, a unique company in terms of style, innovation and creativity,” said Italia Independent chief executive officer Giovanni Carlino. This is the first license between Hublot, which is controlled by French luxury conglomerate LVMH Moët Hennessy Louis Vuitton, and Italia Independent, but their collaboration first kicked off at the end of 2014 and it has generated three limited-edition capsule collections, including exclusive timepieces and frames. “With this agreement Italia Independent crowns a synergy that has been built up over time, a partnership the fruits of which are destined to last over time because it offers a unique, personal experience that is able to excite and make people dream,” said Italia Independent founder and creative chairman Lapo Elkann. “I am proud of this extraordinary love story that has given Italia Independent the opportunity to share its propensity for innovation and creativity with a

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